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Live client projectCase study

Nails & Lashes by Shru

A service-focused website for Nails & Lashes by Shru that brings its beauty treatments, pricing and appointment options into a clear digital experience.

Warm brown full-screen background with the white text “Nails & Lashes by Shru” centered above a thin horizontal line and the number 100.
Client
Nails & Lashes by Shru
Sector
Beauty salon
Project
Beauty studio website

Overview

The site is organised around a service-led homepage, a detailed Services & Pricing page, studio information, gallery and classes/workshops links, and contact and booking routes. Visitors can browse treatment categories, review individual service details, prices and durations, then request an appointment through WhatsApp or by calling the studio.

The challenge

The site needed to make a varied beauty-service menu—including nail extensions, manicures, lashes, facials, waxing and threading—easy to understand while preserving a considered, personal studio presentation and giving visitors clear ways to book.

Our approach

The site groups treatments into Nails, Lashes, Facials and Other Beauty Services, with introductory service content on the homepage and fuller treatment listings on the Services & Pricing page. Individual entries provide descriptions, prices and durations, while booking prompts appear throughout the navigation and key pages.

The solution

A category-based structure introduces the studio’s core service areas before directing visitors to a detailed, itemised service and pricing catalogue. Repeated booking calls to action, WhatsApp and call options, and a clear navigation system connect browsing with appointment requests.

The outcome

The finished website gives the studio a structured home for its treatment menu, pricing, studio story, gallery and workshop links. Visitors can review available services and use the available WhatsApp, phone and contact routes to begin an appointment request.

A clear service catalogue

The Services & Pricing page separates the studio’s offer into treatment categories and lists individual services with descriptive copy, prices in NPR and stated appointment durations. This gives visitors a practical way to compare and select treatments.

Booking woven through the journey

Book an Appointment calls to action are present in the site header and page content, supported by options to schedule via WhatsApp or call the studio. The site keeps contact routes available alongside service exploration.

A personal studio presentation

The homepage and About page frame the studio around personal preferences, service combinations and individual style. The content explains the studio’s approach across nails, lashes, facials, waxing and threading while keeping the service menu central.

Scope of work

Services delivered

  • Web design
  • Front-end development
  • Information architecture
  • Content structure
  • Responsive implementation

Key capabilities

  • Category-based service navigation
  • Itemised services with prices and durations
  • Appointment request routes via WhatsApp and phone
  • Studio information and contact navigation
  • Social media links

Technology

  • Next.js

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